Designed to the Max

Glasgow Graphic Designer


Corporation tax avoidance

This campaign is designed to shine a spotlight on the profound consequences of corporate tax avoidance on the economy. With a particular focus on the top five major contributors to this issue, the project highlights its effects on crucial sectors such as our National Health Service (NHS), less affluent nations, and global education systems.

Infographics are displayed on products relating to each company without the need to actually name the company (legal reasons) along with the colours used by each brand. The target audience for this campaign was the customer base for each company.